EXTENDING T-MOBILE’S NATIONAL FOOTPRINT

DYNAMIC DIGITAL, PROGRAMMATIC

Creative lead on the transition from traditional H5 to a ground up dynamic solution for T-Mobile. Consulted on vendor evaluations, creative workflow and processes based on best practices and client goals. Partnered with media and strategy to develop go-to-market strategies based on flexibility and speed, continually seeking a balance between data and creativity to net the best work possible.